AI made building faster. we make sure what you build gets used.
Senior AI engineers and research-led designers working as one team, so what you ship isn't just working. It's adopted.
your AI feature works. so why isn't anyone using it?
The model isn't the problem. The experience is: features that don't fit real workflows, outputs nobody trusts.
not screens. outcomes.
products people actually use
AI designed into the workflows your users already have.
AI your users trust
Clear disclosure, visible confidence, approval before anything irreversible, and undo.
UX context your AI can use
Research, rules and design system, structured so every generated screen starts user-informed.
the UX loop.
The design process isn't dead. AI just changed where the time goes: less on repetitive work, more on understanding users and making the right calls.
explore
01Frame the problem, then explore options. AI helps us prototype and compare real alternatives, so decisions aren't made on sketches alone.
owned by designer + product leadvalidate
We test the decisions that matter with real users, never AI stand-ins, planned with you and scaled to the risk.
owned by designer / researcherdecide
Keep it, change it or kill it, judged against criteria agreed up front. Killing an idea early is a good outcome.
owned by product lead, with UXrefine
04We iterate where the evidence points. Once it's right, engineers ship it, and real usage feeds the next loop.
owned by the whole teamAI speeds up the work. people own the thinking.
Loops repeat until the evidence says build. Validation scales with risk: a quick review for small changes, full studies for high-stakes ones.
the agentic sdlc.
Agents run the build, people own the gates where judgment matters, and every release feeds what we learn back into the next one.
specify
Stakeholder interviews, spec + acceptance criteria
design
Two tracks, in parallel
build
Agent-run: plan, implement, test
verify
Code, experience and AI behaviour
ship + learn
Deploy, observe, measure use, retro
acquired by one of the largest players in EdTech.
“The team from HEITS was an invaluable partner as we developed our market-leading AI technology. Without them, we would not have been acquired by one of the largest players in Education Technology.
HEITS always delivered on time. They met every tight deadline and consistently exceeded expectations. They bring a unique blend of ability, creativity, and determination to their work.”
already generated something? let's see if it works.
We'll review it with you, plan the right test with real users, and show you what's holding adoption back.
book an adoption review